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Twitter Can’t Keep Up With Facebook

October 25, 2010 by Blair Stover

The “network effect” is a phrase that is used to describe systems whose value is based on the total number of users. Take the fax machine, for instance. You may have the newest or best model available but if no one else uses one, your fax machine becomes useless.
The network effect is the reason why many chat rooms have disappeared. Not enough people were using these chat rooms which is why they closed down. However, two online services that are currently benefiting from the network effect are Facebook and Twitter. At present, Facebook has over 150 million users who use the service to connect with old friends, discover new ones and hook up with the right people.
At second place is Twitter, which has more than 30 million users. Twitter is a mini version of Facebook except that the length of information you can share with others is limited. In this social networking service, people send out updates that are no longer than 140 characters each. Unlike Facebook, the most you can do with Twitter is share status updates. This is why it doesn’t come close to Facebook in terms of the network effect.
Twitter also doesn’t allow users to share extensive photo albums, or display a lengthy profile.  Facebook also provides groups and a chat feature, which twitter lacks. It’s up to you which one you like better, but in my opinion Twitter just can’t seem to keep up with Facebook.


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